MCW: Multimedia equals multiresults!
MCW is a creative multimedia agency based in Rotterdam. Creative, as we are always able to step outside the bounds of the conventional to find a perfect and unique solution. Multimedia, as evidenced by the variety of studios that seamlessly combine their particular specialities: internet, cross-media, 3D visuals & animation, film and sound. And our Rotterdam roots ensure that we never lose sight of how vital the results are to our clients.
Whether you need corporate storytelling, interactive museum exhibits, graphic design, animation or virtual reality experiences, you've certainly come to the right place. At MCW, you can find all of the knowledge, creativity and experience needed to tell beautiful, sweet, raw and breathtaking stories. With us, you can be sure that your story is in good hands.
The Story of MCW
Imagination pioneering comes naturally to MCW. The firm was set up in 1993 as a 3D animation and virtual reality studio. At the time, virtual reality was mostly used to add the wow factor to science fiction films. And in those days, you needed enormous computers and headsets the size of buckets to create this artificial world. Despite this, we recognised the potential of this technology. We could create things that didn't yet exist, which was a fantastic and exciting development.
Energy and passion
Throughout the years, the energy and passion that first drove our work has never gone away, allowing us to harness and shape it into a diverse range of disciplines. We now specialise in the fields of film, music, sound, internet and interactive applications. Our energy, enthusiasm and expertise has enabled us to continually amaze and astound people for over 20 years.
Om ons heen veranderde de wereld in rap tempo. Internet groeide uit tot het meest invloedrijke medium op de planeet, mobiele telefoons werden gemeengoed, computers groeiden in krachtThe world around us changed at breakneck speed. The internet became the most influential media form in the world, mobile phones became universal, computers grew in strength and shrunk in size, smartphones rushed in to make ordinary mobile phones obsolete, closely followed by tablet computers... These are all wonderful developments. But at MCW, we see technology simply as a tool, not a goal in itself.
By combining disciplines such as film, animation, 3D, audio and design to create rich cross-media experiences, we are able to think beyond technology and make the story the central focus. Regardless of whether it’s in print, on the internet, in the museum or on TV, at the end of the day, it's the story that has to capture your audience's imagination.
Keep the fires burning
Pioneering is still in our blood. And in this respect, the new renaissance for virtual reality in the form of the Oculus Rift offers us a whole new trail to blaze. We closely monitor and research all developments, such as the internet of things, iBeacons and Google Glass. Our passion and imagination have always burned bright. And it's this that has kept the fires burning throughout the decades.
We do what we love and we love what we do. That's the only way to keep producing truly great work.